Built to Last

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Jim Collins has authored or co-authored four books, including Built to Last and Good to Great. Driven by a relentless curiosity, Jim began his research and teaching career on the faculty of Stanford’s Graduate School of Business, where he received the Distinguished Teaching Award. In 1996, he returned to his hometown of Boulder, Colorado, to found his management laboratory, where he conducts research and works with leaders in the corporate and social sectors. More about Jim and his works can be found at his e-teaching site, where he has assembled articles, audio clips, a recommended reading list, discussion guide, tools, and other information. The site is designed to be a place for students to study and learn.

出版者:HarperBusiness
作者:Jim Collins
出品人:
页数:368
译者:
出版时间:2004-11
价格:USD 29.99
装帧:Hardcover
isbn号码:9780060566104
丛书系列:
图书标签:
  • 商业 
  • 管理 
  • 技术 
  • 成长 
  • 思维 
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"This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important, enduring, and substantial. This is a book about visionary companies." So write Jim Collins and Jerry Porras in this groundbreaking book that shatters myths, provides new insights, and gives practical guidance to those who would like to build landmark companies that stand the test of time. Drawing upon a six-year research project at the Stanford University Graduate School of Business, Collins and Porras took eighteen truly exceptional and long-lasting companies -- they have an average age of nearly one hundred years and have outperformed the general stock market by a factor of fifteen since 1926 -- and studied each company in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: "What makes the truly exceptional companies different from other companies?" What separates General Electric, 3M, Merck, Wal-Mart, Hewlett-Packard, Walt Disney, and Philip Morris from their rivals? How, for example, did Procter & Gamble, which began life substantially behind rival Colgate, eventually prevail as the premier institution in its industry? How was Motorola able to move from a humble battery repair business into integrated circuits and cellular communications, while Zenith never became dominant in anything other than TVs? How did Boeing unseat McDonnell Douglas as the world's best commercial aircraft company -- what did Boeing have that McDonnell Douglas lacked? By answering such questions, Collins and Porras go beyond the incessant barrage of management buzzwords and fads of the day to discover timeless qualities that have consistently distinguished out-standing companies. They also provide inspiration to all executives and entrepreneurs by destroying the false but widely accepted idea that only charismatic visionary leaders can build visionary companies. Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the twenty-first century and beyond.

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1.前记 索尼创始人井深大在1946年,创立公司一年后写下的公开“说明书”中讲到:“如果能够建立一种环境,让员工能够靠坚强的团队合作精神团结在一起,并全心全意发挥他们的科技能力……那么,这种组织便可以带来无尽的快乐和利益……志趣相投的人自然会结合起来,推动这些理想...  

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本文首发于我的原创公众号「晨稳投资」(chenwen-inv)。 前阵子把搁置了比较久的吉姆·柯林斯的《基业长青》翻完了。 这本书受商业界各种推崇,评价颇高,在豆瓣上评分也高达8.3分。各种角度看,都是一部经典著作。 [基业长青] 这也确实不是一本简单的成功学书籍。作者确实还...

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本文首发于我的原创公众号「晨稳投资」(chenwen-inv)。 前阵子把搁置了比较久的吉姆·柯林斯的《基业长青》翻完了。 这本书受商业界各种推崇,评价颇高,在豆瓣上评分也高达8.3分。各种角度看,都是一部经典著作。 [基业长青] 这也确实不是一本简单的成功学书籍。作者确实还...

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somewhat ridiculous people desire money least make fortune most, but a undoubted fact!  

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任何实物都不可能逃脱命运的安排,这个命运就是生老病死的循环。一台电脑从出场到报废;一块木头从采割到腐朽;一个人从出生到病死;莫不如是。但是只有公司,这种飘渺的机构,用实物来组成的机构,可以基业长青。德鲁克说过,公司可以用人的生命一点点或者一代代的延续下去,...  

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