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Disney Institute 作者

Disney Editions

译者

2003-06-01 出版日期

208 页数

USD 10.95 价格

Paperback

丛书系列

9780786853946 图书编码

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发表于2024-09-12

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BE OUR GUEST 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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BE OUR GUEST 在线电子书图书描述

Whether they are called clients, customers, constituents, or, in Disney-speak, guests, all organizations must best serve the people who purchase their products and services or risk losing them. Now, for the first time, one critical element of the methods behind the magic that is the Walt Disney World Resort-quality service-is revealed in Be Our Guest. Even before Tom Peters and Bob Waterman profiled Walt Disney World Resort in their groundbreaking book In Search of Excellence, the most popular resort destination in the world enjoyed a reputation as a company that sets the benchmark for best business practices. Be Our Guest outlines proven Disney principles and processes for helping your organization focus its vision and align its people and infrastructure into a cohesive strategy that delivers on the promise of exceptional customer service.

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