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DAVIS 作者

BERRETT KOEHLER

译者

2005-2 出版日期

217 页数

$ 19.95 价格

丛书系列

9781576753026 图书编码

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发表于2025-01-16

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The Art of Business 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2025

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The Art of Business 在线电子书图书描述

For many, work is the ultimate four-letter word, the embodiment of all that is mundane. For respected business writers Stan Davis and David McIntosh, work is an opportunity to find beauty, meaning, enjoyment, balance, and longevity. How? By treating one’s work or business as art. According to The Art of Business , people get more satisfaction from creating something than from doing something. Purpose, mastery, and permanence are hallmarks of good work, whether in the arts or in business. The book represents a powerful paradigm shift, empowering readers to harness their artistic energies not only in work, but also in all facets of their lives. Using real-world examples such as Apple's attention to art in the design and marketing of the iMac and iPod, The Art of Business shows how introducing the aesthetic into a business framework can inspire both achievement and satisfaction.

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