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Michel Robert 作者

McGraw-Hill

译者

2005-07-20 出版日期

352 页数

USD 29.95 价格

Hardcover

丛书系列

9780071462242 图书编码

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发表于2024-11-28

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The New Strategic Thinking 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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The New Strategic Thinking 在线电子书图书描述

Bestselling author Michel Robert gives you his trademark pure and simple rules for developing solid business strategies. In this anticipated follow-up to his previous bestsellers, management expert Michel Robert unveils his practical and proven methodology for you to plan and implement effective corporate strategies. Featuring a detailed explanation of how Robert used his approach to turn around Caterpillar as well as case studies of leading companies that utilize Robert's method, "The New Strategic Thinking" shows you how to assemble a strategy team, identify your company's driving force, determine the focus of the strategy (product, customer, or market), and launch initiatives company wide.

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