In all but the most primitive of civilizations, the medium of exchange is cash, and because we want and need various items and services, we need cash to purchase them. If you own and/or operate a small business, much of your motivation to be in such a position is probably the desire for more of that medium of exchange.Positive Cash Flow is written in simple, modern language, and speaks to everyday people who need help in keeping more of their sales dollars, making the right decisions about hiring, equipment purchases, obtaining funds from lenders and investors, and keeping their expenditures in line. This book will help you find the hidden treasures that might be buried in your business operations.Robert A. Cooke examines each area of business that affects cash flow, discusses how its effect on cash can be improved, and assists the reader in the complex task of projecting cash flow and changing plans as necessary to make sure that there will be adequate cash for operation at all times.
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