Strategy Game 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


Strategy Game

简体网页||繁体网页
Hickman, Craig R. 作者
mcgraw-hill
译者
1994-9 出版日期
260 页数
$ 22.54 价格
普通
丛书系列
9780070287259 图书编码

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发表于2024-11-24


Strategy Game 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Strategy Game 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Strategy Game 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



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Strategy Game 在线电子书 著者简介

craig r.hickman,author of mind of a manager.soul of a leader.


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Strategy Game 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

Strategy Game 在线电子书 图书描述

This work on business strategy centres around the task given to the reader to revitalize MedTech, a troubled $150 million company, within five years. The reader is challenged, chapter by chapter, to hammer out the tough sequence of choices that a chief executive must make. The fictional result is the life or death of MedTech; the real-world result is an interactive business adventure that turns managers and employees at all levels into better strategists and decision-makers. The fun of the game lies in its "what if" approach, with each option branching into a myriad of instructive paths. For example, at the end of Chapter One, readers must make their first critical decision: should MedTech focus on developing new products or should it spend more to market and sell existing products? The company's key managers are bitterly divided in their opinions, but like real CEOs, the reader must decide - and face new consequences that demand further analysis and action. In the end, there are 33 different endings ranging from triumph to disaster. Readers can "play" the book again and again to explore the outcomes of different strategic choices. On one level, "The Strategy Game" is a suspenseful thriller with the reader as the main character. On another level, it teaches fundamental and sophisticated truths about business - from competitors' moves and industry changes to leading-edge practices and management styles, to customer demands and product breakthroughs.

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