Essentials of Mass Communication Theory 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Arthur Asa Berger 作者

Sage Publications, Inc

译者

1995-07-05 出版日期

224 页数

USD 46.95 价格

Paperback

丛书系列

9780803973572 图书编码

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Essentials of Mass Communication Theory 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Essentials of Mass Communication Theory 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

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"Arthur Asa Berger provides a succinct, accurate, and enjoyable introduction to the mass communications field. Although the book covers the same topics as other introductory works. . . his writing and organization make the material seem like a light repast rather than an overbearing meal. . . . Essential for all undergraduate collections in mass communication theory and mass media studies."</p>

--Choice </p>

Arthur Asa Berger combines his broad knowledge of the field with his unique ability to translate difficult theories into comprehensible terms and accessible language. He uses illustrations related to popular genres to make these theories relevant to students'' lives. The concluding chapter provides questions for further work and discussion and is designed to help the student further contemplate the implications and applications of mass communication theory. An up-to-date bibliography and glossary provide a comprehensive resource on mass communication theory. </p>

Essentials of Mass Communication Theory 在线电子书下载 mobi epub pdf txt 在线电子书下载

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