The Marketing Game! (with student CD ROM) 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Charlotte H Mason 作者

McGraw-Hill/Irwin

译者

2001-7 出版日期

128 页数

USD 43.44 价格

Paperback

丛书系列

9780072513806 图书编码

The Marketing Game! (with student CD ROM) 在线电子书图书标签: marketing The Marketing Game

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The Marketing Game! (with student CD ROM) 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

The Marketing Game! (with student CD ROM) 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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The Marketing Game! (with student CD ROM) 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

The Marketing Game! (with student CD ROM) 在线电子书图书描述

The Marketing Game is a competitive marketing strategy simulation that allows students the opportunity to apply their marketing knowledge in a fun and interesting way. The Marketing Game is applicable for all areas of Marketing and all levels because the game is not based on just one simulation. Rather it is based on several simulations with one integrated framework. The instructor can decide the level of complexity by selecting the number of decision areas a student is forced to consider, thus making the game equally applicable for a first year Principles student and a Graduate student. The instructor can also “set up” or adjust the marketing environments in the simulation to meet specific learning or teaching objections, and can decide if students will compete in groups against each other, or simply against themselves. The Marketing Game is based on realistic marketing and realistic marketing relationships, and allows for maximum flexibility.

The Marketing Game! (with student CD ROM) 在线电子书下载 mobi epub pdf txt 在线电子书下载

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