Do your students understand how they are affected by the media they use? Do they understand how technology works, develops and changes over time? MEDIA NOW is the first mass communication text to encourage students to think critically about the media and its effects on culture and also provide them with a thorough understanding of how the media technologies develop, operate, converge and affect our greater society. Unlike other introductory mass communication books, MEDIA NOW prepares students for their careers in the expanded field of telecommunications, interactive media, and traditional media industries, by providing them with a book that will not only excite them but teach them the foundational theories, concepts and technical knowledge to help them thrive.
具體描述
讀後感
評分
評分
評分
評分
用戶評價
對我的論文有用－－
评分對我的論文有用－－
评分09年讀的時候，已經覺得很多觀點很新穎瞭。作為教材，很棒！
评分被此必修書虐的死去活來，TAT，不過內容還挺有趣~~
评分被此必修書虐的死去活來，TAT，不過內容還挺有趣~~
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