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Electronic Commerce 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Gary P. Schneider 作者

Course Technology

译者

2004-04-19 出版日期

582 页数

USD 62.95 价格

Paperback

丛书系列

9780619213312 图书编码

Electronic Commerce 在线电子书图书标签: 教材工具书 textbook 2007

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Electronic Commerce 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Electronic Commerce 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Electronic Commerce 在线电子书图书描述

Electronic Commerce: The Second Wave describes how the landscape of online commerce is changing and evolving. With balanced coverage of both the technological and the strategic aspects of successful e-commerce, readers are able to tackle the real-world business cases included in each chapter. Reflecting changes in the economy and how businesses are responding, this text emphasizes revenue and transaction cost reduction models as an alternative to the older ideas of business models. The author has included the latest technological developments, including increased coverage of wireless technology (m-commerce), so readers are aware of all the latest developments.

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