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Big Brown 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Greg Niemann 作者

Jossey-Bass

譯者

2007-2-26 出版日期

272 頁數

USD 24.95 價格

Hardcover

叢書系列

9780787994020 圖書編碼

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發表於2024-09-20

Big Brown 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Big Brown 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Big Brown 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Big Brown 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

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Although its brown vans are on every block and its delivery service reaches more than 200 countries, UPS is among the world's most underestimated and misunderstood companies. For the first time, a UPS "lifer" tells the behind-the-scenes story of how a small messenger service became a business giant. Big Brown reveals the remarkable 100-year history of UPS and the life of its founder Jim Casey-one of the greatest unknown capitalists of the twentieth century. Casey pursued a Spartan business philosophy that emphasized military discipline, drab uniforms, and reliability over flash-a model that is still reflected in UPS culture today. Big Brown examines all the seeming paradoxes about UPS: from its traditional management style and strict policies coupled with high employee loyalty and strong labor relations; from its historical "anti-marketing" bias (why brown?) to its sterling brand loyalty and reputation for quality.

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