Entertainment-Education and Social Change

Entertainment-Education and Social Change pdf epub mobi txt 电子书 下载 2025

出版者:Routledge
作者:Singhal, Arvind (EDT)/ Cody, Michael J. (EDT)/ Rogers, Everett M. (EDT)/ Sadibo, Miguel (EDT)
出品人:
页数:484
译者:
出版时间:2003-11-01
价格:USD 69.95
装帧:Paperback
isbn号码:9780805845532
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图书标签:
  • Everett.M.Rogers 
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Entertainment-Education and Social Change introduces readers to entertainment-education (E-E) literature from multiple perspectives. This distinctive collection covers the history of entertainment-education, its applications in the United States and throughout the world, the multiple communication theories that bear on E-E, and a range of research methods for studying the effects of E-E interventions. The editors include commentary and insights from prominent E-E theoreticians, practitioners, activists, and researchers, representing a wide range of nationalities and theoretical orientations. Examples of effective E-E designs and applications, as well as an agenda for future E-E initiatives and campaigns, make this work a useful volume for scholars, educators, and practitioners in entertainment media studies, behavior change communications, public health, psychology, social work, and other arenas concerned with strategies for social change. It will be an invaluable resource book for members of governmental and non-profit agencies, public health and development professionals, and social activists.

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