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Managing Sales Leads 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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James Obermayer 作者

South-Western Educational Pub

译者

2007-01-05 出版日期

352 页数

USD 39.95 价格

Hardcover

丛书系列

9780324205466 图书编码

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发表于2024-11-06

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Managing Sales Leads 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Managing Sales Leads 在线电子书图书描述

Sales leads are what successful marketing is all about. That's where the money is. This book shows how to get the most out of this crucial corporate investment. Good, qualified leads make sales forces more efficient, more effective, and - bottom line -more profitable. Add in today's tough economy the skills needed to generate and manage leads are even more vital. Offering a research-based, comprehensive treatment of this critically important marketing function, Managing Sales Leads is a powerful, hands-on reference for every manager -from mid-level sales and marketing manager to senior level corporate executive -for virtually every size of company it shows how to get the most out of this crucial corporate investment.

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