Strategic Management Classic Edition

Strategic Management Classic Edition pdf epub mobi txt 电子书 下载 2025

出版者:Palgrave Macmillan
作者:H. Igor Ansoff
出品人:
页数:272
译者:
出版时间:2007-6-15
价格:USD 84.00
装帧:Hardcover
isbn号码:9780230525481
丛书系列:
图书标签:
  • 战略 
  • Strategic 
  • Management 
  • Edition 
  • Classic 
  •  
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This book is the original, classic text by H. Igor Ansoff, the pioneer and "Father of Strategic Management". This is the founding work on strategic management, a concept that lies at the core of modern business. Ansoff focuses upon the behavior of complex organizations in turbulent environments and upon what determines success. This groundbreaking approach to modeling strategic capability and strategic choice has influenced an entire generation of managers and strategists. It remains today a key work on strategy.

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