Publish and Prosper 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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DL Byron 作者

New Riders Press

译者

2006-06-11 出版日期

200 页数

USD 26.99 价格

Paperback

丛书系列

9780321395382 图书编码

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Publish and Prosper 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Publish and Prosper 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Publish and Prosper 在线电子书图书描述

While personal blogs take up much of the blogosphere, blogs are quickly gaining popularity in business as an inexpensive and amazingly effective marketing tool. It's time for a practical book about business blogging: this is the first book to demonstrate how businesses are blogging and how you can use blogging technology to converse with your customers to build your brand and sell your products. Written from the business person/designer's perspectives, this book shows how businesses can leverage current, real-world blogging techniques, tools, and platforms to promote and enhance their ventures. The key idea is that the conversation with your market is stronger and more meaningful with a blog. Filled with practical information and a how-to approach, this book provides case studies of companies as large as Boeing or General Motors and as small as Clip-'n-seal. Readers will learn about the types of business blogs, how companies use blogs, how to sell blogs to management and IT, effective blog design, content, and conversation, pitfalls to avoid, how to develop Web presence, and more.

Publish and Prosper 在线电子书下载 mobi epub pdf txt 在线电子书下载

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