Globalization, Development and the Mass Media 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Sparks, Colin 作者

Sage Pubns

译者

2007-12 出版日期

264 页数

$ 136.73 价格

HRD

丛书系列

9780761961611 图书编码

Globalization, Development and the Mass Media 在线电子书图书标签: 媒体全球化 Globalization

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Globalization, Development and the Mass Media 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Development, Globalization and the Mass Media gives a comprehensive and critical account of the theoretical changes in communication studies from the early theories of development communication through to the contemporary critiques of globalization. It examines two main currents of thought. The first: the ways in which the media can be used to effect change and development. It traces the evolution of thinking from attempts to spread 'modernity' by way of using the media through to alternative perspectives based on encouraging participation in development communication. The second: the elaboration of the theory of media imperialism, the criticisms that it provoked and its replacement as the dominant theory of international communication by globalization.

Globalization, Development and the Mass Media 在线电子书下载 mobi epub pdf txt 在线电子书下载

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