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Communicating Globally

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Wallace V. Schmidt 作者
SAGE Publications, Inc
譯者
2007-4-5 出版日期
336 頁數
GBP 69.00 價格
Paperback
叢書系列
9781412913171 圖書編碼

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Communicating Globally 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Communicating Globally 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Communicating Globally 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024



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Communicating Globally 在線電子書 圖書描述

Communicating Globally: Intercultural Communication and International Business provides students with a cultural general awareness of diverse world views, valuable insights on understanding and overcoming cultural differences, and a clear path to international business success. This text integrates the theory and skills of intercultural communication with the practices of multinational organizations and international business. Intended as supplemental reading in courses on communication, culture, and globalism, this book provides an innovative perspective on cosmopolitan communication, global leadership, cultural synergy, and the dynamic processes affecting international business. The book discusses the implications of these approaches and the new competencies needed for conducting international business and entering the world marketplace. It examines intercultural transitions and cross-cultural relationships as well as how virtual groups or teams and constant change influence multinational organizations.The book further provides insights into doing business abroad by examining significant geographic regions and emphasizing cultural themes and patterns, business conduct and characteristics, and emerging trends. Also included is a regional resource guide that establishes a sensible foundation for readers to continue their own cross-cultural or international business research, personally transforming their understanding into individually instructive significance.

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