Streaming, Sharing, Stealing 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


Streaming, Sharing, Stealing

简体网页||繁体网页
Michael D. Smith 作者
MIT Press
译者
2016-8-12 出版日期
232 页数
USD 29.95 价格
Hardcover
丛书系列
9780262034791 图书编码

Streaming, Sharing, Stealing 在线电子书 图书标签: 商业  Media  经济  社会  文化  媒体  娱乐业  娱乐   


喜欢 Streaming, Sharing, Stealing 在线电子书 的读者还喜欢




点击这里下载
    

想要找书就要到 图书目录大全
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

发表于2024-12-25


Streaming, Sharing, Stealing 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Streaming, Sharing, Stealing 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Streaming, Sharing, Stealing 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



Streaming, Sharing, Stealing 在线电子书 用户评价

评分

为老师的书加上条目真开心:)

评分

Bunch of research findings yet not many insightful takeaways - not recommended if you are looking for something fundamentally critical of succeeding in the digital and content space

评分

为老师的书加上条目真开心:)

评分

为老师的书加上条目真开心:)

评分

quite fun and very easy to read. 不过entertainment industry想做个研究也真是不容易啊,数据太难搞了

Streaming, Sharing, Stealing 在线电子书 著者简介

Michael D. Smith is Professor of Information Systems and Marketing at Carnegie Mellon University's Heinz College, where Rahul Telang is Professor of Information Systems and Management. Smith and Telang are Codirectors of the Initiative for Digital Entertainment Analytics (IDEA) at Carnegie Mellon.


Streaming, Sharing, Stealing 在线电子书 图书目录


Streaming, Sharing, Stealing 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

Streaming, Sharing, Stealing 在线电子书 图书描述

Traditional network television programming has always followed the same script: executives approve a pilot, order a trial number of episodes, and broadcast them, expecting viewers to watch a given show on their television sets at the same time every week. But then came Netflix's House of Cards. Netflix gauged the show's potential from data it had gathered about subscribers' preferences, ordered two seasons without seeing a pilot, and uploaded the first thirteen episodes all at once for viewers to watch whenever they wanted on the devices of their choice.

In this book, Michael Smith and Rahul Telang, experts on entertainment analytics, show how the success of House of Cards upended the film and TV industries -- and how companies like Amazon and Apple are changing the rules in other entertainment industries, notably publishing and music. We're living through a period of unprecedented technological disruption in the entertainment industries. Just about everything is affected: pricing, production, distribution, piracy. Smith and Telang discuss niche products and the long tail, product differentiation, price discrimination, and incentives for users not to steal content. To survive and succeed, businesses have to adapt rapidly and creatively. Smith and Telang explain how.

How can companies discover who their customers are, what they want, and how much they are willing to pay for it? Data. The entertainment industries, must learn to play a little "moneyball." The bottom line: follow the data.

Streaming, Sharing, Stealing 在线电子书 下载 mobi epub pdf txt 在线电子书下载

想要找书就要到 图书目录大全
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

Streaming, Sharing, Stealing 在线电子书 读后感

评分

评分

评分

评分

评分

类似图书 点击查看全场最低价

Streaming, Sharing, Stealing 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


分享链接





Streaming, Sharing, Stealing 在线电子书 相关图书




本站所有内容均为互联网搜索引擎提供的公开搜索信息,本站不存储任何数据与内容,任何内容与数据均与本站无关,如有需要请联系相关搜索引擎包括但不限于百度google,bing,sogou

友情链接

© 2024 book.wenda123.org All Rights Reserved. 图书目录大全 版权所有