Frugal Innovation 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024


Frugal Innovation

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Navi Radjou 作者
Economist Books
譯者
2016-8-4 出版日期
272 頁數
GBP 9.99 價格
Paperback
叢書系列
9781781257609 圖書編碼

Frugal Innovation 在線電子書 圖書標籤: Innovation   


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Frugal Innovation 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

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Frugal Innovation 在線電子書 著者簡介

Navi Radjou is an innovation and leadership advisor based in Silicon Valley. He is a Fellow at Judge Business School, University of Cambridge, and winner of the 2013 Thinkers50 Innovation Award. Jaideep Prabhu is Professor of Marketing and Director of the Centre for India & Global Business at Cambridge Judge Business School. Both authors were named on the Thinkers50 list of management thinkers 'most likely to shape the future of how organisations are managed and led'


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Frugal Innovation 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Frugal Innovation 在線電子書 圖書描述

With a Foreword by Paul Polman, CEO, Unilever.

Frugal innovation is a way that companies can develop high-quality products and create more value with limited resources. In today's cost-constrained environment, companies in the developed economies are seeking new routes to long-term business success - while also appealing to cost-conscious and environmentally-aware consumers. With an estimated trillion-dollar global market for sustainable products, and with potentially huge cost savings to be gained, frugal innovation is revolutionising business and reshaping management thinking.

This seminal book gives an overview of the principles, perspectives and techniques behind frugal innovation, connecting with key contemporary business concepts such as the sharing and circular economies and the maker movement. It offers a blueprint for leaders and managers in companies of all sizes and across all sectors on how to profit from doing business frugally.

Based on the authors' six key principles of frugal innovation, and packed with targeted advice and recommendations for business functions such as R&D, operations, HR and sales, Frugal Innovation is a masterclass in the art of doing more with less.

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