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Elashmawi, Farid 作者

Butterworth-Heinemann

译者

2001-4 出版日期

320 页数

$ 101.64 价格

HRD

丛书系列

9780877193715 图书编码

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发表于2024-11-10

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Competing Globally 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Based on his firsthand experience, Farid Elashmawi has created a concise, valuable primer to 'going global'. 'Competing Globally' gives specific information about entering international markets, negotiating, conducting meetings and presentations, and working with international partners. 'Competing Globally' sheds light on varied business cultures, including those of North America, Europe, Japan, Korea, China, Indonesia, Thailand and the Middle East. Elashmawi uses case studies, anecdotes, social tips, self-tests, and tables to provide important insights into communicating, marketing, and negotiating with organizations outside throughout the world. This book is invaluable to business managers and students who need to enhance their cross-cultural negotiation skills to compete globally.

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