Portfolio Management For New Products 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Robert G. Cooper 作者

Basic Books

譯者

2002-1-4 出版日期

400 頁數

USD 44.00 價格

Hardcover

叢書系列

9780738205144 圖書編碼

Portfolio Management For New Products 在線電子書圖書標籤: 項目管理管理投資

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發表於2024-11-13

Portfolio Management For New Products 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Portfolio Management For New Products 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Portfolio Management For New Products 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

Portfolio Management For New Products 在線電子書用戶評價

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綜閤調查瞭若乾公司實踐後提煉總結的方法論匯總，指齣瞭每種方法的實操方法，優勢和劣勢，並給齣很多分析和建議。對非大公司的産品相關從業人員有很強指導價值。

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Portfolio Management For New Products 在線電子書著者簡介

Portfolio Management For New Products 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Portfolio Management For New Products 在線電子書圖書描述

The definitive guide on how to manage your company's product portfolio for maximum long-term growth-fully updated and expanded. In this fully updated edition of Portfolio Management for New Products , the authors present a rigorous and practical approach to managing a company's product portfolio as you would a financial portfolio-investing for maximum long-term growth. With its field-tested, step-by-step framework, the book provides corporations and managers with the strategies they need to assess and realign their current R&D operations; determine which products are most worthy of resource allocation; design and implement a portfolio management process; maximize the value of their portfolios; and recognize and solve challenges as they arise. This book will be an essential resource for any company whose profitability, and very existence, relies on the products it chooses to develop and the speed with which it brings them to the market.

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