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Fundraising Management 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Adrian Sargeant 作者

Routledge

译者

2004-10-4 出版日期

364 页数

GBP 39.99 价格

Paperback

丛书系列

9780415317023 图书编码

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发表于2024-11-21

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Fundraising Management 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Fundraising Management 在线电子书图书描述

This is the first truly comprehensive guide to fundraising management, uniquely blending current academic knowledge with the best of professional practice. Much more than a how-to guide, it provides a detailed overview of modern fundraising planning and practice, and analyzes critical issues as well presenting practical tools for campaign planning. Campaigns discussed include high-profile examples from companies as diverse as RSPCA, Greenpeace, Barnados and the American Cancer Society, which illustrate the theories and bring the topic to life. A truly groundbreaking analysis, this text works through the planning stages of fundraising to give readers a rounded understanding of the topic, and is essential reading for students of fundraising and non-profit professionals alike.

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