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Up Against the Retail Giants 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Samli, A. Coskun 作者

Thomson Learning College

译者

2004-11 出版日期

194 页数

$ 40.62 价格

HRD

丛书系列

9780324233087 图书编码

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Up Against the Retail Giants 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Up Against the Retail Giants 在线电子书图书描述

Focusing on the uniqueness of small and medium retailers, this resourceful guide is packed with practical insight and covers the gamut of retail issues, emphasizing relationship management, customer service, in-store merchandise analysis, and special promotion opportunities for smaller retailers. It also uses an analytical approach to facilitate management functions at small and midsize retailers. Drawing from 25 years of experience consulting with retailers, Dr. Samli equips small and medium-size retailers with the tools to survive -and thrive -in a fiercely competitive marketplace. It's a must read for managers and entrepreneurs alike!

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