Applied Strategic Planning 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Leonard Goodstein 作者

McGraw-Hill Education

译者

1993-6-1 出版日期

379 页数

GBP 30.99 价格

Hardcover

丛书系列

9780070240209 图书编码

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发表于2024-11-10

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Applied Strategic Planning 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Applied Strategic Planning 在线电子书图书描述

Written by three top consultants and trainers, "Applied Strategic Planning" shows managers and CEOs a clear, totally effective way to identify and implement strategic objectives. It surpasses other strategic planning models in many key areas, including its emphasis on organizational culture, the integration of business and functional plans, the performance audit, and gap analysis. Plus, values clarification is explicitly confronted in a systematic way early in the process.Goodstein, Nolan, and Pfeiffer take managers through all phases of the strategic planning process, including how to determine if an organization is ready for strategic planning, effectively communicate a corporate vision, recognize the role of culture in changing strategic direction, understand the various roles of a consultant, write effective mission statements and create contingency plans. Charts, diagrams, and checklists make the book especially helpful. Along with illuminating examples from the authors; extensive consulting experience, and even cartoons that convey important points, "Applied Strategic Planning" lets managers at the helm navigate expertly through today's unpredictable business climate.

Applied Strategic Planning 在线电子书下载 mobi epub pdf txt 在线电子书下载

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