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Global Technology and Corporate Crisis 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Moore, Simon/ Seymour, Mike 作者

Routledge

译者

2005-11 出版日期

224 页数

$ 192.10 价格

HRD

丛书系列

9780415365963 图书编码

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Global Technology and Corporate Crisis 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Accelerating global change is generating a volatile, shifting and potent array of risks and threats for business and corporate management. If business is to survive and recover, the authors argue that a major shift is needed that embraces corporate culture, operational planning and the key role of communication in the information revolution. This innovative text meets this challenge head on. It includes informed insights into the implications for strategic planning, management and communications handling for companies facing serious issues and crisis situations in tomorrow's corporate world. With a wide-ranging review of the information and communications revolution, and a forecast of future parameters for planning and execution of crisis management, this book will be invaluable reading for all those involved in the strategic management of technology and corporate communications.

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