Lies Startups Tell Themselves to Avoid Marketing 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Holtzman, Sandra 作者

Select Books Inc

译者

2007-3 出版日期

144 页数

$ 18.02 价格

Pap

丛书系列

9781590791073 图书编码

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Lies Startups Tell Themselves to Avoid Marketing 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Lies Startups Tell Themselves to Avoid Marketing 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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So you think you know marketing.Think again. Lies Start-ups Tell Themselves to Avoid Marketing uses the tough love approach to steer you clear of the pitfalls and self-deceptions that have been the undoing of many when confronted with the harsh realities of today's marketplace. Sandra Holtzman and Jean Kondek employ their combined 40+ years' worth of marketing savvy to cut through all the usual malarkey-and, let's face it, bullsh@#*-to give you a streamlined approach to successfully launching a product, service, or company. Better than a handbook, Lies Start-ups Tell Themselves provides 10 fast-track, step-by-step chapters for planning and implementing a successful marketing program that you can get started on TODAY.The writing is clear and concise, breaking down concepts into bite-sized, easy to grasp nuggets for today's busy audience. Moreover, each chapter is stand-alone and immediately actionable.It doesn't take a rocket scientist to understand the value of a well thought out marketing program. But carving your niche in the marketplace can be a daunting task. Lies Start-ups Tell Themselves to Avoid Marketing guides you through the pitfalls and challenges to a successful start-up or product launch.

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