New ideas help businesses gain an advantage over their rivals. Employees who generate these new ideas -- who practice the art of creative thinking -- are one of a company's greatest assets. The Art of Creative Thinking shows the reader practical ways of becoming a more creative thinker. Each succinct chapter is built around one core idea which is then developed and illustrated. End-of-chapter key points summarize the main points. The Art of Creative Thinking shows you how to: develop your understanding of the creative process; overcome barriers to creating new ideas; broaden your vision; build on new ideas; develop a creative attitude; become more confident as a creative thinker.
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用户评价
说了等于白说吧
评分只看key points和名人名言就可以了解内容～实操引导比较少～
评分在读中...有一些观点还是让人眼前一亮的，希望有更多收获吧。
评分心态和过程，远大于技巧和结果。指望技法速成的诸君要失望了呵
评分2011年读的
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