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Lovemarks 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Kevin Roberts 作者

powerHouse Books

译者

2007-9-15 出版日期

392 页数

USD 75.00 价格

Hardcover

丛书系列

9781576873557 图书编码

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发表于2024-11-24

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Lovemarks 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Lovemarks 在线电子书图书描述

Kevin Roberts’ groundbreaking book LOVEMARKS: THE FUTURE BEYOND BRANDS injected a powerful dose of emotion into the world of advertising and marketing. Despite the extraordinary uptake of the concept, Roberts was determined to go one step further after receiving a provocative and irresistible challenge: to turn the book itself into a Lovemark. The end result is LOVEMARKS: THE SAATCHI & SAATCHI DESIGNERS’ EDITION, a sublime rendering of the original book that will both challenge the mind and delight the eyes. Collectively produced by Saatchi & Saatchi designers and art directors from across the globe, the book reflects the diverse, eclectic, and vibrant visions of its creators. LOVEMARKS: THE SAATCHI & SAATCHI DESIGNERS’ EDITION celebrates the central role design plays in creating emotional connections with consumers.

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