Global Strategy and the Organization 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


Global Strategy and the Organization

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Anil K. Gupta 作者
Wiley
译者
2003-04-25 出版日期
224 页数
795.00元 价格
Paperback
丛书系列
9780471250296 图书编码

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Global Strategy and the Organization 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Global Strategy and the Organization 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Global Strategy and the Organization 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



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In the battle for global dominance, only those organizations that lead the ongoing globalization of their industries will succeed. That’s why students need a strategic framework that they can apply in a global setting. In GLOBAL STRATEGY AND ORGANIZATION, awarding-winning scholars and teachers Anil L. Gupta and Vijay Govindarajan focus on the four essential tasks for transforming a company in a global success: Identify market opportunities worldwide and pursue those opportunities by establishing the necessary presence in all key markets Convert global presence into global competitive advantage Cultivate a global mindset Strive to reinvent the rules of the global game Each chapter focuses on a specific, action-oriented issue. Reports on the activities of real firms, such as Wal-Mart, Dell Computer, and Canon, provide insights into the challenges associated with globalization and illustrate the author’s findings.

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