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Mintzberg, Henry/ Ahlstrand, Bruce W./ Lampel, Joseph 作者

Pearson P T R

译者

2005-4 出版日期

304 页数

$ 39.54 价格

HRD

丛书系列

9780131857773 图书编码

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发表于2024-11-10

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Strategy Bites Back 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Strategy Bites Back 在线电子书图书描述

Strategy Bites Back is the antidote to conventional strategy books -- and conventional strategy formation. Edited by the legendary Henry Mintzberg, it contains contributions from everyone from Gary Hamel to Napoleon Bonaparte, Michael Porter to Hans Christian Andersen: essays, poems, case studies, cartoons, whatever it takes to 'free your mind' and unleash the crucial emotional side of strategy formation. Coverage includes: strategy and brinkmanship, culture, seduction; strategy lessons from your mother, from beehives, chess grandmasters, even the National Zoo. Along the way, Mintzberg and his colleagues take on the sacred cows and entrenched beliefs that keep strategists from recognizing their most powerful options. Strategy Bites Back doesn't just make strategy fun: it helps define strategies that offer huge upsides and real inspiration.

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