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Crossan, Mary M./ Fry, Joseph N./ Killing, J. Peter 作者

Prentice Hall

译者

2004-11 出版日期

232 页数

$ 109.33 价格

Pap

丛书系列

9780131278226 图书编码

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Strategic Analysis and Action 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Designed to complement case analysis in university and professional strategic management courses. This book aims to develop the basic general management skills required to understand a business, sense the opportunities and problems that it faces, deal effectively wth strategic decisions, and set in place the people and operations to implement those decisions. The authors have focused on analytic concepts that contribute to a practical understanding of specific strategic issues; these concepts are linked into a comprehensive framework that helps students learn to set priorities for both analysis and action.

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