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High-tech Entrepreneurship

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Bernasconi, Michel (EDT)/ Harris, Simon (EDT)/ Moensted, Mette (EDT) 作者
Routledge
译者
2006-9 出版日期
312 页数
$ 62.09 价格
Pap
丛书系列
9780415380591 图书编码

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发表于2024-11-27


High-tech Entrepreneurship 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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High-tech Entrepreneurship 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



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High-tech businesses form a crucial part of entrepreneurial activity -- in some ways presenting very typical examples of entrepreneurship, yet in some ways representing quite different challenges. The uncertainty in innovation and advanced technology makes it difficult to use conventional economic planning models, and also means that the management skills used in this area must be more responsive to issues of risk, uncertainty and evaluation than in conventional business opportunities. Specifically focusing on the mix of theory and practice needed to accurately inform students, the key topics covered include: uncertainty and innovation entrepreneurial finance marketing technological innovations high-tech incubation management. Including case studies to give practical insights into genuine business examples, this comprehensive book has a distinctly 'real-world' focus throughout. Edited by a multi-national team, it draws together leading writers and researchers from across Europe, making it a must-read for all those involved in advanced entrepreneurship with specific interests in high-tech start-ups.

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