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10 Ways to Screw Up an Ad Campaign 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Cohen, Barry H. 作者

Adams Media Corp

译者

2006-10 出版日期

272 页数

$ 14.63 价格

Pap

丛书系列

9781598690828 图书编码

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10 Ways to Screw Up an Ad Campaign 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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10 Ways to Screw Up an Ad Campaign 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

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Advertising is critical for garnering exposure, and GBP, for a business. Yet, done incorrectly, advertising can miss the mark with the very customers a business is hoping to attract. With even modest advertising campaigns costing thousands of pounds, small businesses can't afford to make mistakes. "10 Ways to Screw Up an Ad Campaign" is a practical, no-nonsense guide to avoiding the most common pitfalls. The coverage includes: how to find the best agency or advertiser for your business; how to craft successful promotions; stretching your ad budget; and avoiding costly mistakes, and legal pitfalls. "10 Ways to Screw Up an Ad Campaign" shows readers how to out-advertise the competition, even when they can't outspend them.

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