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Michael J. Cunningham 作者

Basic Books

译者

2002-04-15 出版日期

256 页数

USD 17.00 价格

Paperback

丛书系列

9780738206875 图书编码

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发表于2024-11-13

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Partners.Com 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Partnerships are the lifeblood of e-commerce. Innovative alliances such as private exchanges, self-service partnerships, syndicated e-commerce, affiliate programs, and e-learning forums are today's new competitive advantage. In Partners.com, Michael Cunningham shows businesses how to forge leading-edge Internet partnerships fast--with competitors, customers, suppliers, distributors, employees, and other businesses--and foster an environment that will allow them to flourish. From Amazon's consumer affiliate program to General Motors' state-of-the-art business-to-business mega-hub, COVISINT, Cunningham demonstrates how relationships that would have taken years to develop prior to the Internet are now taking days and hours. As businesses focus on finding profitable strategies, partnerships will not be just one option, they will be the new weapons for succeeding in e-commerce.

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