Business to Business Marketing Research 在线电子书 图书标签:
发表于2024-11-08
Business to Business Marketing Research 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024
BUSINESS TO BUSINESS MARKETING RESEARCH is written by proven research powerhouses. Drawing upon their collective years of experience, the authors examine topics unique to B2B, equipping readers with the tools and the techniques for effective research. The book spotlights new techniques related to focus groups and in-depth interviews, as well as the impact of data mining and other computer and technology-driven types of research. an accompanying CD enables users to apply the tips and techniques to live data.
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Business to Business Marketing Research 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024