"Creating Powerful Radio" is suitable for managers, programmers and talent. It helps you grow audiences - Increase your ratings! It includes: LifeStage Demographics: Know your audience and how they listen; Programming - build exciting programming, even on dull news days, with proven techniques to guide programmers and talent to the next level of performance; News: Write, produce and deliver powerful news. Learn multiple version techniques and much more; and, Personality - Identify winning talent. Develop strong air personalities, and learn to manage high ego talent and motivate your staff to do their best. It offers you talk secrets to improve your show. You can learn powerful radio interview techniques and ways to make the talk win big. It also includes information - break down the walls between news and entertainment radio, and, creative methods to easily write and deliver complex, detailed stories or issues using the multi-version method; Promotions - learn methods to spread the word about your station and write powerful copy for more effective promos and commercials; and, Airchecking - a comprehensive step-by-step guide to show prep and effective airchecking. Valerie Geller is an internationally acclaimed broadcast consultant working with stations that emphasize news, talk, information and personality radio.
具体描述
读后感
评分
评分
评分
评分
用户评价
相关图书
本站所有内容均为互联网搜索引擎提供的公开搜索信息，本站不存储任何数据与内容，任何内容与数据均与本站无关，如有需要请联系相关搜索引擎包括但不限于百度，google,bing,sogou 等
© 2025 book.wenda123.org All Rights Reserved. 图书目录大全 版权所有