Media Effects and Society 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024


Media Effects and Society

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Perse, Elizabeth M. 作者
Lawrence Erlbaum Assoc Inc
譯者
2001-1 出版日期
348 頁數
$ 65.48 價格
HRD
叢書系列
9780805825053 圖書編碼

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發表於2024-11-10

Media Effects and Society 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Media Effects and Society 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Media Effects and Society 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024



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Media Effects and Society 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Media Effects and Society 在線電子書 圖書描述

"Media Effects and Society" provides an in-depth look at media effects and offers a theoretical foundation for understanding mass media's impact on individuals and society. Working from the assumption that media effects are common and are underestimated, author Elizabeth M. Perse identifies dominant areas of media effects and provides a synthesis of those areas of research. She focuses on the theoretical explanations for media effects, offering explanations of how media effects occur so readers can understand how to mitigate harmful effects and enhance positive ones.

This text provides comprehensive coverage of the range of media effects, including news diffusion, learning from the mass media, socialization of children and adolescents, influences on public opinion and voting, and violent and sexually explicit media content. It also presents a variety of theoretical approaches to understanding media effects, including psychological and content-based theories. In addition, it demonstrates how theories can guide future research into the effects of newer mass communication technologies.

Written for those who study and conduct research in media effects, "Media Effects and Society" presents a thorough and accessible discussion of media effects theory. As such, it is appropriate for advanced courses on media effects, media theory, and media and society.

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