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Getting It Right the Second Time: How American Ingenuity Transformed Forty-Nine Marketing Failures i 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

Getting It Right the Second Time: How American Ingenuity Transformed Forty-Nine Marketing Failures i
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Getting It Right the Second Time: How American Ingenuity Transformed Forty-Nine Marketing Failures i 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Getting It Right the Second Time: How American Ingenuity Transformed Forty-Nine Marketing Failures i 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Getting It Right the Second Time: How American Ingenuity Transformed Forty-Nine Marketing Failures i 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


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Getting It Right the Second Time: How American Ingenuity Transformed Forty-Nine Marketing Failures i 在线电子书 著者简介

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Getting It Right the Second Time: How American Ingenuity Transformed Forty-Nine Marketing Failures i 在线电子书 图书描述

This is a book about the American Dream, the happy knowledge that

it is possible to start with nothing and to end up with something,

sometimes a Very Big Something.

Dixie Cups, Life Savers, the microwave oven--these are the kinds

of products entrepreneurs dream of creating. Each is worth millions

today, but that wasn't always the case. In fact, each was originally an

abject failure. Dixie Cups were part of an elaborate water fountain no

one would buy, Life Savers were the laughing stock of the candy

business, and microwaves didn't sell originally because consumers

worried that radiation might make them sterile.

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