● 他是一个富二代，接班后成功重塑了塞氏企业。

● 他推动员工自主管理，自定薪酬，自定工作时间。

● 在极其恶劣的商业环境中，他对腐败零容忍。

● 他推动组织变革，让企业组织的金字塔旋转起来。

● 他推动员工自主创业，将塞氏公司变成平台企业。

● 他对未来有更长远的目标，在巴西创办了新式教育机构。

● 他是世界经济论坛遴选出的“全球未来领袖”，被民众票选为“巴西年度领袖”。

● 从重塑企业到重塑自我，再到重塑社会，这个曾经的摇滚青年是如何做到的？

From Library Journal First published in Brazil in 1988 as Turning the Tables ， this book was the all-time best-selling nonfiction book in Brazil's history. Semler， the 34-year-old CEO， or "counselor，" of Semco， a Brazilian manufacturing firm， describes how he turned his successful company into a "natural business" in which employees hire and evaluate their bosses， dress however they want， participate in major decisions， and share in 22 percent of the profits. Semler believes that Semco is different from most companies that have participatory management because employees are given the power to make decisions--even ones， with which the CEO wouldn't normally agree. Semler claims， "This is not a business book. It is a book about work， and how it can be changed for the better." Highly recommended.- Mark McCullough， Heterick Lib. ， Ohio Northern Univ. ， AdaCopyright 1993 Reed Business Information， Inc. From Booklist What makes for a successful company? In a sometimes breathless， often boyish manner， Semler， a counselor of a Brazilian company (Semco)， relates the transformation of a traditionally structured business into one quite literally without walls and rules. Semler details his not-so-easy steps in the metamorphosis: abolishing dress codes and regulations; decentralizing plants; getting rid of paperwork and titles (hence， his appellation as counselor， not CEO); and creating a consultative democracy in which employees set their own salaries and work hours and vote on managerial candidates， among other responsibilities. If it sounds too much like utopia， Semler admits that Brazil's economic downturn has impacted Semco and that， yes， being born with a silver spoon certainly colors his vision. Nonetheless， his is a philosophy that merits some serious thought by managers and workers alike. Barbara Jacobs See all Editorial Reviews