Guerrilla P.R. 2.0 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Michael Levine 作者

HarperBusiness

译者

2008-8-1 出版日期

354 页数

GBP 11.52 价格

Paperback

丛书系列

9780061438523 图书编码

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Guerrilla P.R. 2.0 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Guerrilla P.R. 2.0 在线电子书著者简介

As the founder of one of the country's most prominent entertainment P.R. firms, Michael Levine has been called "one of Hollywood's brightest and most respected executives" by USA Today. He lives in Los Angeles.

Guerrilla P.R. 2.0 在线电子书图书目录

Guerrilla P.R. 2.0 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

Guerrilla P.R. 2.0 在线电子书图书描述

The world's most widely used and seminal introduction to public relations—now fully revised and updated for the 21st century with online strategies that work Every Fortune 500 corporation, movie star, and scandal queen knows that a good publicist is essential to building success and maintaining public support. But if you're a small business owner, an entrepreneur, or an undercapitalized beginner seeking an edge in a highly competitive arena, it's unlikely that you have your own high-powered publicist. Guerrilla P.R. 2.0 offers all the resources necessary to mount your own campaign and get the media exposure you need. In clear and concise language, Michael Levine, one of the top public relations counselors in the country, reveals the same procedures he uses every day to get press on major stars—and how those strategies can be utilized on little or no budget. You'll learn how to think like a publicist and map out the perfect strategy for success.

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