Operations Management 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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James R. Evans, University of Cincinnati David Alan Collier, Florida Gulf Coast University 作者

译者

2007-2 出版日期

850 页数

700.00元价格

丛书系列

9780324360783 图书编码

Operations Management 在线电子书图书标签: 运行管理

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发表于2024-12-26

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Operations Management 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Operations Management 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Operations Management 在线电子书图书描述

This exciting new textbook provides exceptional coverage of the essential topics taught in a modern operations management course. Its highly current coverage includes contemporary and relevant service theory and applications. Appropriate manufacturing applications and theory are included where relevant.

The book’s modern/strategic approach addresses OM from a cross-functional perspective, which views operations as linked to all other functional areas of an organization, such as marketing and finance. The strategic approach takes into consideration the integration of technology and how it changes the way a firm operates.

Recognition of this current trend is the main differentiating factor for this Collier/Evans text. The book provides equal coverage of manufacturing and services theory and applications, while placing an emphasis on the integration of the value chain.

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