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The End of Corporate Imperialism (Harvard Business Review Classics) 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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C. K. Prahalad 作者

Harvard Business School Press

译者

2008-11-03 出版日期

64 页数

USD 8.95 价格

Paperback

丛书系列

9781422179734 图书编码

The End of Corporate Imperialism (Harvard Business Review Classics) 在线电子书图书标签: 经济学中国政治

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The End of Corporate Imperialism (Harvard Business Review Classics) 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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The End of Corporate Imperialism (Harvard Business Review Classics) 在线电子书图书描述

Hundreds of millions of people in China, India, Indonesia, and Brazil are eager to enter the marketplace. Yet multinational companies typically pitch their products to emerging markets' tiny segment of affluent buyers, and thus miss out on much larger markets further down the socioeconomic pyramid -- which local rivals snap up.

By applying the authors' recommendations, you can position yourself to compete innovatively in developing countries -- and to unlock major new sources of revenue for your business.

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