Words That Work 在线电子书 图书标签: 政治 语言 工具书 传播学 传媒 FrankLuntz
发表于2024-11-06
Words That Work 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024
PAF 9103 textbook
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A behind-the-scenes look at how the tactical use of words and phrases affects what people buy, who they vote for and even what they believe. With chapters like The 10 Rules of Effective Language and 21 Words and Phrases for the 21st Century, Luntz examines how choosing the right words is essential to getting what people want. Now with an all-new chapter on the language of the 2008 Presidential elections.
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Words That Work 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024