Data Driven

Data Driven pdf epub mobi txt 电子书 下载 2025

出版者:Harvard Business Review Press
作者:Thomas C. Redman
出品人:
页数:272
译者:
出版时间:2008-8-19
价格:USD 32.95
装帧:Hardcover
isbn号码:9781422119129
丛书系列:
图书标签:
  • Data 
  • 美國 
  • 管理 
  • information 
  • data 
  • Wirtschaftsinformatik 
  • VocationalReads 
  • Thomas_Redman 
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Your company's data has the potential to add enormous value to every facet of the organization -- from marketing and new product development to strategy to financial management. Yet if your company is like most, it's not using its data to create strategic advantage. Data sits around unused -- or incorrect data fouls up operations and decision making.

In Data Driven , Thomas Redman, the "Data Doc," shows how to leverage and deploy data to sharpen your company's competitive edge and enhance its profitability. The author reveals:

The special properties that make data such a powerful asset

The hidden costs of flawed, outdated, or otherwise poor-quality data

How to improve data quality for competitive advantage

Strategies for exploiting your data to make better business decisions

The many ways to bring data to market

Ideas for dealing with political struggles over data and concerns about privacy rights

Your company's data is a key business asset, and you need to manage it aggressively and professionally. Whether you're a top executive, an aspiring leader, or a product-line manager, this eye-opening book provides the tools and thinking you need to do that.

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