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Humans just aren't entirely rational creatures.
We decide to roll over and hit the snooze button instead of going to the gym. We take out home loans we can't possibly afford. And did you know that people named Paul are more likely to move to St. Paul than other cities? All too often, our subconscious causes us to act against our own self-interest.
But our free-market economy is based on the assumption that we always do act in our own self-interest. In this provocative book, physician Peter Ubel uses his understanding of psychology and behavior to show that in some cases government must regulate markets for our own health and well-being. And by understanding and controlling the factors that go into our decisions, big and small, we can all begin to stop the damage we do to our bodies, our finances, and our economy as a whole.
Ubel's vivid stories bring his message home for anyone interested in improving the way our society works.
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直觉:为什么我们左右不了自己的生活
一 我记得亚里士多德曾说,人是理性动物。这个说法看上去很有道理。我们从直觉上就会觉得,我们和动物不一样。我们对动物那简直就不是一个维度的。人类自称铲屎官,但是我从没有见有一只猫把人类当宠物的。我们觉得自己有理性和灵魂或说意识,动物没有。康德就认为自然给我们理...
评分书中写的许多的内容都很有意思。像描述手或胳膊的动作所反映的心理状况之类。 不过,我还是要说一点,作者很喜欢用“他那举世闻名的XXXX动作”这一语句。如果单纯地描述某一动作,可能会让读者很自然的接受,然后根据自己的判断力来分析作者所列举的这个“动作”是如何一种模样...
评分中文版的名字叫“直觉”,而英文的却是“自由市场的疯狂”。英文书名更加贴近作者的思想。肯定是中信出版社的营销定位的问题,推出一系列两个字书名的经济科普书,强化品牌意识! 作者是一名医生兼经济学、心理学专家,书中描写了自由市场的“无形之手”过渡自由化,加上应该理...
评分 评分但书的内容确实不错,很多实例和企业。其实和营销有挺大的关系。但没有太多耐心去看啊,最后。所以可惜了。并且文章思路好像不是很有逻辑,真的好像行为经济学。不过我觉得应该是非主流行为经济学,是叫人如何理性地选择生活中的消费和饮食。是减肥和失眠的好书
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