Green Business Basics

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Nick Dallas, Ph.D., has a multidisciplinary background in chemistry, politics, and economics that allows him to examine the complexity of the climate change problem. He is the author of How to Do Business in China, also in the Mighty Manager series.

出版者:McGraw-Hill
作者:Dallas, Nick
出品人:
页数:128 pages
译者:
出版时间:August 6, 2008
价格:USD12.95
装帧:
isbn号码:9780071603577
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The successful Mighty Manager series currently includes 18 titles and has sold more than 125,000 copies--in little more than 24 months. Green Business Basics aims to give the business reader an overview of the 24 fundamentals of climate change and the proactive strategies that businesses can take in order to create a greener work environment.

The book is broken down into two parts:

Part I introduces the reader to the fundamentals of climate change, and covers some key definitions, like: what is global warming, what are greenhouse gases, what's Kyoto, IPCC, Stern Review, emission trading, etc.

Part II is composed of the many opportunities and solutions (and the controversies and challenges around them) of how companies can maintain economic development within environmental constraints.

Ideas discussed include sustainability; risk management; investment opportunities; and technology options.

From simple solutions of recycling programs to more in-depth actions like improving thermal efficiencies, this book will present a scope of ways to reassess processes and promote innovation and form a strategy of action.

Features

Provides a broad overview of the subject matter for the businessperson and concerned citizen that wish to acquire the basic fundamentals of the issues and challenges surrounding global warming

Insights into topics such as: climate change science, sustainability, risk management investment opportunities, technology options, and understanding the bigger picture

This is a hot topic that will gain increasing prominence and fits into many different areas: environment, business, and current affairs

This will be one of the only readable and easy to understand books on this topic at the intro-level end on the market

By discussing the solutions that are already being implemented, and the new technologies that are being developed, this book will examine the short-term and long-term answers that companies can use to formulate a strategy of change

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