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Media, Organizations and Identity 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Chouliaraki, Lilie 作者

Palgrave Macmillan

譯者

2009-12-22 出版日期

232 頁數

USD 90.00 價格

Hardcover

叢書系列

9780230515512 圖書編碼

Media, Organizations and Identity 在線電子書圖書標籤: 75%

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發表於2024-11-29

Media, Organizations and Identity 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Media, Organizations and Identity 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Media, Organizations and Identity 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Media, Organizations and Identity 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Media, Organizations and Identity 在線電子書圖書描述

This volume fills a significant gap in the current understanding of the relationship between media and organizations, by looking at three dimensions of their interplay: (1) how the media industry changes through the use of new technologies (Media as Business), (2) how organizational identity is re-shaped by the media (Media in business) and (3) how business logic penetrates broader socio-cultural identities through press, television and new technologies (Business in the media). Drawing on a variety of disciplines, from organizational theory and corporate communication to branding, sociology and cultural studies, the volume proposes a novel, interdisciplinary approach to the media-business interplay and offers a much-needed account on the contemporary configurations of organizational identity under conditions of mediated visibility.

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