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American Business In China 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Nancy Lynch Street 作者

McFarland

译者

2008-05-19 出版日期

349 页数

USD 39.95 价格

Paperback

丛书系列

9780786435920 图书编码

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发表于2024-07-18

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American Business In China 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

American Business In China 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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American Business In China 在线电子书图书描述

American businesses that have been successful in China, such as General Electric, Children's Television Workshop, Holiday Inn, DaimlerChrysler and the Foxboro Company, know how important a consideration for Chinese culture is in business operations. Their efforts serve as case studies for others doing business in China. This book also examines the Chinese worldview, a fusion of Confucianism, Taoism, Buddhism and communism, and the effects of globalization on business ventures. It also considers the changing nature of Chinese consumerism, highlighting significant differences between urban and rural populations and a distinctive generational divide. It ends by offering some general conclusions as well as suggestions for those interested in doing business in China.

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