Business to Business Marketing

Business to Business Marketing pdf epub mobi txt 電子書 下載2025

出版者:Prentice Hall
作者:Waldemar Pfoertsch
出品人:
頁數:552
译者:
出版時間:2010-01-11
價格:USD 113.33
裝幀:Hardcover
isbn號碼:9780136058281
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A foundation in business-to-business marketing that emphasizes the dynamics of the marketplace.

Written from a highly practical perspective, Business to Business Marketing aims to help readers with limited marketing experience understand the concepts in business-to-business marketing. Overall, this text emphasizes the dynamic realities of the marketplace while reinforcing the most important principles and practices that readers need to know.

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