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Innovation Passport

简体网页||繁体网页
Mary Jo Frederich 作者
IBM Press
译者
2009-10-01 出版日期
288 页数
USD 29.99 价格
Hardcover
丛书系列
9780132390767 图书编码

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Innovation Passport 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Innovation Passport 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



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"Finally! A book that lays out a thorough yet workable path to collaborative innovation! With a highly readable style and using great examples, Frederich and Andrews describe the process by which IBM makes collaborative innovation work from a process, company, and customer standpoint. By following the guidelines in this book, those with aspirations of collaborative innovation can learn from the lessons of IBM and maximize their probability of success. A+!" --Gregory S. Dawson, Ph.D., Assistant Professor at W.P. Carey School of Business at Arizona State University and former Partner at PricewaterhouseCoopers "Innovation Passport goes directly to the heart of how companies can speed up the transition from research to revenue. This book's combination of insight and actionable detail--derived over a dozen years--provides a roadmap for companies to accelerate the commercialization of ideas and technologies. Moreover, this best practice is based on collaboration with external partners, an approach that is even more critical given strained economic times." --Keith O'Brien, VP, Best Practices Research, Frost & Sullivan Get Inside IBM's Breakthrough FOAK Program for Delivering Profitable Innovation! * Learn from one of the world's most successful innovation initiatives* Align researchers, clients, and partners behind innovation that matters* Get the right innovations to market fast How can you promote innovation that delivers real, profitable business value--again and again, year after year? For 14 years, IBM's FOAK program has done just that. In Innovation Passport, FOAK's leaders share the powerful lessons they've learned. Through actual project examples, you'll discover how to craft more effective processes for making innovation happen...encourage collaboration...manage innovation portfolios...protect intellectual property...and systematically improve the chances of marketplace adoption. Whatever your role in innovation, this book will help you do it better, faster, and more profitably.

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